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[ 洋図書 ] Books as weapons : propaganda, publishing, and the battle for global markets in the era of World War II /

John B. Hench. -- Cornell University Press, -- 2010. --

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ISBN 0801448913 (cloth ; alk. paper)
ISBN13桁 9780801448911 (cloth ; alk. paper)
テキストの言語 英語                  
分類：NDC10版 023.53
個人著者標目 Hench, John B.
本タイトル Books as weapons :
タイトル関連情報 propaganda, publishing, and the battle for global markets in the era of World War II /
著者名 John B. Hench.
出版地・頒布地 Ithaca, N.Y. :
出版者・頒布者名 Cornell University Press,
出版年・頒布年 2010.
数量 xviii, 333 pages :
他の形態的事項 illustrations ;
大きさ 25 cm.
書誌注記 Includes bibliographical references and index.
内容注記 Introduction : Books on the Normandy beaches -- Modernizing U.S. book publishing -- War changes everything, even books -- Publishers organize for war and plan for peace -- "Books are the most enduring propaganda of all" -- Seeking "an inside track to the world's bookshelves" -- "Everyone but the janitor" selected the books -- Books to pacify and reeducate the enemy -- Making the "nice little books" -- Liberating Europe with books -- The rise and fall of the United States International Book Association -- The empire strikes back -- Books for occupied Germany and Japan -- Epilogue : American books abroad after 1948.
要約、抄録、注釈等 Only weeks after the D-Day invasion of June 6, 1944, a surprising cargo, crates of books, joined the flood of troop reinforcements, weapons and ammunition, food, and medicine onto Normandy beaches. The books were destined for French bookshops, to be followed by millions more American books (in translation but also in English) ultimately distributed throughout Europe and the rest of the world. The British were doing similar work, which was uneasily coordinated with that of the Americans within the Psychological Warfare Division of General Eisenhower's Supreme Headquarters, Allied Expeditionary Force, under General Eisenhower's command. This book tells the little known story of the vital partnership between American book publishers and the U.S. government to put carefully selected recent books highlighting American history and values into the hands of civilians liberated from Axis forces. The government desired to use books to help disintoxicate the minds of these people from the Nazi and Japanese propaganda and censorship machines and to win their friendship. This objective dovetailed perfectly with U.S. publishers' ambitions to find new profits in international markets, which had been dominated by Britain, France, and Germany before their book trades were devastated by the war. Key figures on both the trade and government sides of the program considered books the most enduring propaganda of all and thus effective weapons in the war of ideas, both during the war and afterward, when the Soviet Union flexed its military might and demonstrated its propaganda savvy. Seldom have books been charged with greater responsibility or imbued with more significance. The author leavens this fully international account of the programs with vignettes set in the war rooms of Washington and London, publishers' offices throughout the world, and the jeeps in which information officers drove over bomb rutted roads to bring the books to people who were hungering for them. The book provides context for continuing debates about the relationship between government and private enterprise and the image of the United States abroad.
一般件名 World War, 1939-1945 -- Propaganda.
Propaganda, American -- History -- Europe -- 20th century.
地名件名 Europe.
Japan.
資料情報1 『Books as weapons : propaganda, publishing, and the battle for global markets in the era of World War II /』　John B. Hench.　Cornell University Press,　2010. （所蔵館：中央　 請求記号：F/023.5/H49/B　 資料コード：7108766174）
URL https://catalog.library.metro.tokyo.lg.jp/winj/opac/switch-detail.do?lang=ja&bibid=1352025211

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