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[ 洋図書 ] Nonmarket strategy in Japan : how foreign firms lobby "inside the castle" /

Eric Romann. -- Palgrave Macmillan, -- [2020], --

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ISBN 9811573247 (hardcover)
ISBN13桁 9789811573248 (hardcover)
無効なISBN等 9789811573255 (electronic book)
テキストの言語 英語                  
分類：NDC10版 335.5
個人著者標目 Romann, Eric.
本タイトル Nonmarket strategy in Japan :
タイトル関連情報 how foreign firms lobby "inside the castle" /
著者名 Eric Romann.
出版地・頒布地 Singapore :
出版者・頒布者名 Palgrave Macmillan,
出版年・頒布年 [2020],
数量 xxii, 284 pages :
他の形態的事項 illustrations ;
大きさ 22 cm
書誌注記 Includes bibliographical references (pages 271-277) and index.
内容注記 1. Introduction -- 2. How to Approach Nonmarket Strategy and Corporate Political Activity -- 3. Framework -- 4. General Features of Domestic Lobbying in Japan -- 5. The Context for Foreign Firms: Trade, Investment, and Business Issues -- 6. Case Study -- 7. Implications for Business Strategy and Lessons from Japan in a Global Business Perspective -- 8. General Conclusion -- 9. Annexes.
要約、抄録、注釈等 This book focuses on foreign firms' nonmarket strategies and lobbying in Japan, in which important readjustments in traditional power configuration have taken place, giving more leeway to various stakeholders. The author analyzes in-depth how firms deploy their influence in a country that used to be dubbed "the castle" due to its difficulty of access, a theme on which minimal information currently exists. As professionals acknowledge, and contrary to what is usually assumed, similarities with the United States or the European Union outweigh local differences that though must still be addressed are no longer insuperable. With globalization and the rise of economic interdependence, it is now easier for foreign players with valuable assets to be part of the game. A significant feature of the country is the weight of collective action and the reluctance towards individual or direct lobbying as reflected in the perceptions and firms' organization. The consequence for foreign firms is that they are often compelled to circumvent with soft strategies. This book will take the reader over 20 cases that display a striking multiformity and highlight conditions for success for foreign businesses in Japan and will be of interest to scholars as well as practitioners. Eric Romann is a professor at the Japan University of Economics, specializing in international business, strategic management, and international politics with a particular focus in their mutual articulation. He joined the academic world after a career in the Japanese think tank Daiwa lnstitute of Research. As the Paris office's manager, he was in charge of economics and politics in the EU and Euro Area, and also of the banking sector and capital markets.
一般件名 Export marketing -- Japan.
Lobbying -- Japan.
地名件名 Japan -- Foreign economic relations.
Japan -- Economic policy.
資料情報1 『Nonmarket strategy in Japan : how foreign firms lobby "inside the castle" /』　Eric Romann.　Palgrave Macmillan,　[2020], （所蔵館：中央　 請求記号：F/335.5/R75/N　 資料コード：7114318279）
URL https://catalog.library.metro.tokyo.lg.jp/winj/opac/switch-detail.do?lang=ja&bibid=1352052651

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